I’m a branded content manager and media strategist based in Los Angeles. I oversee paid content across RetailMeNot, BlackFriday.com, and Offers.com. I leverage historical and industry data to inform campaign strategy.

Previously, I led the creative production of branded e-commerce content at People INC. I’ve freelanced for a variety of merchants and publications, including but not limited to USA Today, Recurrent Ventures, and Apartment Therapy Media.

Whenever I’m not working, I’m probably reading, swimming, or catching up on the latest reality competition show.